{"id":6864,"date":"2025-10-06T22:47:42","date_gmt":"2025-10-06T19:47:42","guid":{"rendered":"https:\/\/turizmpress.com\/en\/?p=6864"},"modified":"2025-10-06T22:47:45","modified_gmt":"2025-10-06T19:47:45","slug":"hilton-unveils-its-25th-brand-outset-collection","status":"publish","type":"post","link":"https:\/\/turizmpress.com\/en\/hotels\/hilton-unveils-its-25th-brand-outset-collection\/","title":{"rendered":"Hilton Unveils Its 25th Brand: Outset Collection"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>Hilton has officially introduced its 25th brand, Outset Collection by Hilton, marking a strategic expansion of its lifestyle portfolio. Designed for travelers seeking authentic, character-rich hotel experiences, the Outset Collection aims to blend independent spirit with Hilton\u2019s trusted hospitality standards.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Over 60 Hotels in Development, 500+ Potential Locations in North America<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The first Outset hotels are expected to open by the end of 2025, with reservations available on Hilton.com starting in November. More than 60 properties are already in development, and Hilton has identified over 500 potential sites across the U.S. and Canada\u2014from bustling cities to hidden adventure hubs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Hilton CEO Chris Nassetta commented: \u201cWe\u2019re reshaping hospitality to meet evolving guest expectations. Outset Collection reflects our commitment to growth and innovation.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Design-Driven, Storytelling-Focused Hospitality<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Inspired by the success of Hilton\u2019s Curio and Tapestry Collections, Outset will feature hotels that tell their own stories\u2014whether through restored landmarks, boutique urban escapes, or undiscovered gems. Each property will offer flexible dining options, ranging from grab-and-go caf\u00e9s to full-service restaurants.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Lifestyle Portfolio Now Includes Eight Brands<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">With Outset, Hilton\u2019s lifestyle segment now encompasses eight distinct brands: NoMad, Canopy, Curio Collection, Graduate, Tapestry Collection, Tempo, Motto, and Outset Collection. The group collectively represents over 1,000 luxury and lifestyle hotels worldwide.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">All Outset hotels will participate in Hilton Honors, the company\u2019s loyalty program with over 226 million members globally.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hilton has officially introduced its 25th brand, Outset Collection by Hilton, marking a strategic expansion of its lifestyle portfolio. Designed for travelers seeking authentic, character-rich hotel experiences, the Outset Collection aims to blend independent spirit with Hilton\u2019s trusted hospitality standards. Over 60 Hotels in Development, 500+ Potential Locations in North America The first Outset hotels [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":6866,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[27,3],"tags":[522,48,130],"class_list":["post-6864","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-americas","category-hotels","tag-accommodation","tag-hilton","tag-hospitality"],"yoast_head":"<!-- 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