Travelport, a worldwide leader in travel retail, and All Nippon Airways, Japan\u2019s largest airline, deepened their relationship with an agreement to implement Travelport\u2019s Rich Content and Branding \u2013 an advanced travel merchandizing solution. In recognition of the deep and abiding relationship between the two companies, ANA has also named Travelport a \u2018Friendly Partner\u2019<\/p>\n\n\n\n
Additionally, the two companies expanded and extended a long-standing content agreement which will see ANA content continue to be distributed to Travelport-connected agencies across the world. This new agreement will see Travelport and ANA\u2019s relationship entering its fourth decade with a larger range of fares and ancillaries than was previously available.<\/p>\n\n\n\n
The contract also includes the use of Travelport\u2019s Rich Content and Branding. The technology provides travel agents with graphically rich images and descriptions on fares and ancillaries, equipping them to deliver an equally compelling brand experience, no matter the channel. ANA joins over 300 airlines already using the solution.<\/p>\n\n\n\n
Keiji Omae, Vice President of Marketing Strategy at ANA said: \u201cWe are very pleased to name Travelport an ANA Friendly Partner, in recognition of a long and productive working relationship which has proven its value many times over. Travelport\u2019s vision for advanced travel retailing, and the sophisticated technology underpinning it, will enable agencies to better engage travelers with the award-winning service and products ANA is renowned for.\u201d<\/p>\n\n\n\n
Sue Carter, Head of Asia Pacific, Air Partners at Travelport added: \u201cWe are extremely honoured to receive ANA\u2019s Friendly Partner status. It\u2019s a testament to the mutual collaboration and constant drive to improve, which have been a hallmark of our relationship for decades. We\u2019re confident that the advanced merchandizing technology we\u2019re implementing, as well as the ever-expanding retailing features in our new Travelport+ platform, will enable agencies around the world to generate even more value for ANA in this next phase of our relationship.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"
Travelport, a worldwide leader in travel retail, and All Nippon Airways, Japan\u2019s largest airline, deepened their relationship with an agreement to implement Travelport\u2019s Rich Content and Branding \u2013 an advanced travel merchandizing solution. In recognition of the deep and abiding relationship between the two companies, ANA has also named Travelport a \u2018Friendly Partner\u2019 Additionally, the […]<\/p>\n","protected":false},"author":1,"featured_media":1404,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Travelport and ANA expand partnership in content and merchandising #ANA #Travelport #airlinenews #aviationnews","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[2,28,5],"tags":[194,121,195],"class_list":["post-5530","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-airlines","category-asia-pacific","category-technology","tag-ana","tag-aviation","tag-travelport"],"yoast_head":"\n