Sabre Corporation, the leading software and technology provider that powers the global travel industry, and Ethiopian Airlines, Ethiopia\u2019s flag carrier and the largest airline in Africa, have renewed their long-term strategic partnership for another seven year with minimum commitment of USD 110 million.<\/p>\n\n\n\n
Under the agreement, Ethiopian airlines will continue to use Sabre\u2019s passenger service system, SabreSonic, enabling it to automate sales and service, helping it to maximize revenue opportunities and create efficient airport experiences for travelers. Furthermore, Sabre\u2019s Intelligence Exchange will help enhance the airline\u2019s passenger experience through providing intelligent real-time insights to help make more informed business decisions.<\/p>\n\n\n\n
\u201cDespite the effects of the pandemic, Ethiopian Airlines continues to be one of aviation\u2019s greatest success stories,\u201d said Dino Gelmetti, Vice President EMEA, Sabre Travel Solutions. \u201cCOVID-19 has\u202faccelerated\u202fairline competitive pressure and the need for digital transformation, and as Africa\u2019s strongest carrier, Ethiopian Airlines was able to quickly adapt to the changing landscape, further strengthening its position as recovery gains momentum.\u201d<\/p>\n\n\n\n
The expanded agreement will also include Sabre\u2019s Dynamic Availability\u2013 which will help Ethiopian airlines earn incremental revenue by enabling proactive response to ever-changing travel conditions with optimized pricing \u2013 and Sabre\u2019s Group Optimizer, which will help the carrier optimize the processes for managing group reservations, an area difficult for many airlines to streamline today. These solutions will provide the airline with competitive advantage by providing intelligent recommendations based on market demand and competition.<\/p>\n\n\n\n
\u201cAt Ethiopian, having robust and cutting-edge technology in place plays a key role in our success story,\u201d said Mr. Tewolde Gebremariam, Group CEO, Ethiopian Airlines. \u201cThe pandemic created many unknowns in the travel industry, and Sabre\u2019s intelligent technology will help us quickly understand and adapt to the new landscape. As travel starts to recover, it\u2019s crucial that we remain laser focused on driving profitability and growth. Our extended technology partnership with Sabre will support us moving toward a more flexible and modern environment, while driving operational efficiencies.\u201d<\/p>\n\n\n\n
Sabre\u2019s robust travel platform and secure solutions provide the technology on which airlines, agencies and hoteliers rely. The company is committed to continue to accelerate innovation in the travel industry. Its multi-year tech transformation will provide the agility, scalability and stability needed to modernize the travel experience, another step toward Sabre\u2019s vision to create a new marketplace for personalized travel.<\/p>\n","protected":false},"excerpt":{"rendered":"
Sabre Corporation, the leading software and technology provider that powers the global travel industry, and Ethiopian Airlines, Ethiopia\u2019s flag carrier and the largest airline in Africa, have renewed their long-term strategic partnership for another seven year with minimum commitment of USD 110 million. Under the agreement, Ethiopian airlines will continue to use Sabre\u2019s passenger service […]<\/p>\n","protected":false},"author":1,"featured_media":5227,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"Ethiopian Airlines Renews $ 110 M Deal with Sabre #EthiopianAirlines #Sabre #SABR #airlinenews #aviationnews","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[30,2,5],"tags":[121,175,128],"class_list":["post-5225","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-africa","category-airlines","category-technology","tag-aviation","tag-ethiopian-airlines","tag-sabre"],"yoast_head":"\n