{"id":1001,"date":"2020-11-06T18:54:31","date_gmt":"2020-11-06T15:54:31","guid":{"rendered":"https:\/\/turizmpress.com\/en\/?p=1001"},"modified":"2020-11-06T18:54:35","modified_gmt":"2020-11-06T15:54:35","slug":"rakuten-and-fc-barcelona-partnership","status":"publish","type":"post","link":"https:\/\/turizmpress.com\/en\/technology\/rakuten-and-fc-barcelona-partnership\/","title":{"rendered":"Rakuten and FC Barcelona Extend Partnership for the new season"},"content":{"rendered":"\n

Rakuten will remain as FC Barcelona\u2019s Main Global Partner and Global Innovation and Entertainment Partner, and its logo will continue to appear on the first team shirt in the 2021\/22 season.<\/p>\n\n\n\n

Rakuten, Inc. and FC Barcelona decided on October 9, 2020, to exercise the option included in the original agreement launched in 2017 to extend their partnership for an additional season, once the initial term of the contract expires on June 30, 2021. This means that Bar\u00e7a and Rakuten are reaffirming their alliance at a time marked by the social and economic effects of the COVID-19 pandemic, extending the partnership to June 30, 2022.<\/p>\n\n\n\n

It also means that Rakuten will remain as FC Barcelona\u2019s Main Global Partner and Global Innovation and Entertainment Partner, and its brand name will continue to appear on the front of the first team shirt in the 2021\/22 season. The assets included in the extension will be optimized to be more suitable and aligned to the circumstances of the post-pandemic era.<\/p>\n\n\n\n

The decision to extend the partnership reflects how Rakuten and FC Barcelona are reasserting their mutual trust and desire to continue working together on new and innovative programs with global impact in the future, like those that have already defined their relationship over the last three years and have helped to position and consolidate their respective brand presences in key international markets.<\/p>\n\n\n\n

Source: Rakuten<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Rakuten will remain as FC Barcelona\u2019s Main Global Partner and Global Innovation and Entertainment Partner, and its logo will continue to appear on the first team shirt in the 2021\/22 season. Rakuten, Inc. and FC Barcelona decided on October 9, 2020, to exercise the option included in the original agreement launched in 2017 to extend […]<\/p>\n","protected":false},"author":1,"featured_media":1003,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_FSMCFIC_featured_image_caption":"","_FSMCFIC_featured_image_nocaption":"","_FSMCFIC_featured_image_hide":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2},"jetpack_post_was_ever_published":false},"categories":[28,5],"tags":[199,179,198],"class_list":["post-1001","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-asia-pacific","category-technology","tag-fc-barcelona","tag-japan","tag-rakuten"],"yoast_head":"\nRakuten and FC Barcelona Extend Partnership for the new season - Tourism Press<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/turizmpress.com\/en\/technology\/rakuten-and-fc-barcelona-partnership\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rakuten and FC Barcelona Extend Partnership for the new season - Tourism Press\" \/>\n<meta property=\"og:description\" content=\"Rakuten will remain as FC Barcelona\u2019s Main Global Partner and Global Innovation and Entertainment Partner, and its logo will continue to appear on the first team shirt in the 2021\/22 season. 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