trivago N.V. announced that it has acquired weekengo GmbH and weekend.com, a startup focused on finding travelers inspirational weekend getaway packages. The company is based in Dusseldorf, Germany.
Under the terms of the deal, trivago N.V. acquired 100% of the shares in weekengo GmbH.
The acquisition supports trivago and weekend.com’s shared mission to bring travelers inspirational content, helping turn travel intent into exciting getaways. The combination will allow trivago to apply its marketing and product expertise to the weekend.com brand while leveraging synergies with trivago’s existing products.
“As we focus on building out our offerings to not only provide travelers with great deals on accommodations, but also great ideas and inspiration to help them experience the world, partnering with weekend.com was a no-brainer,” said Axel Hefer, CEO, trivago. “weekend.com has created terrific content which is reflected in their high customer satisfaction. We’re looking forward to working with the incredibly talented team and grow this together.”
With inventory worldwide, weekend.com offers travel packages optimized for short-term travel and weekend getaways from its source markets in Europe and US. Its apps and websites allow travelers to browse relevant offers and destinations based on individual preferences.
“trivago is the right partner to advance our mission,” said Tobias Boese, Co-Founder and CEO, weekengo. “With trivago’s brand recognition, reach and broad expertise in travel tech, we are excited to build on our accomplishments, enhance our products and bring them to more people around the world. We are happy that both companies share an international, entrepreneurial culture with great tech-minded talents.”
“We are excited to have come this far despite the challenging times” said Ralf Usbeck, Co-Founder, weekengo. “I am proud to have found a global partner for weekengo.”
This post was published on 13 January 2021 11:09 pm