The international mobility provider SIXT, who offers one of the world’s largest platforms for modern mobility with its mobility platform ONE, and Booking.com, have already been cooperating successfully in Germany for several years through the provision of rental cars to travellers. The partnership has now grown to include SIXT ride’s pre-booked transfer and limousine services, which will be offered across Germany and internationally via the Booking.com platform. In addition, the on-going integration of SIXT ride also enables on-demand taxi services across Germany and in selected cities in France (Paris and Marseille) to provide even greater flexibility for travellers.
Ride services, both pre-booked and on-demand, are popular modes of transport for travellers, at a time when many prefer individual transportation options. Rides also open up the greatest possible convenience and minimise any unnecessary contact when traveling in-trip.
Growing together in international markets
The strategic partnership between the two companies is part of SIXT’s long-term digitalisation and internationalisation strategy and reinforces SIXT ONE’s position as a leading mobility platform. The mobility provider is thus continuously developing its offering in the interests of its customers in order to make travel as convenient and easy as possible for them. The partnership with Booking.com will provide SIXT with an opportunity to engage with a diverse global audience of customers and to offer their mobility products at a relevant point in the traveller journey.
Consistent digitalisation of services
With the expansion of its portfolio on Booking.com, SIXT is giving its customers easy access to various mobility offers from their doorstep to their final destination. The pre-bookable transfer services and limousine services of SIXT ride are now offered via Booking.com not only in Germany but also in the United States as well as France, Italy, Slovakia, Great Britain and Benelux. In addition, SIXT ride’s on-demand taxi service is being gradually rolled out via Booking.com across Germany and in selected cities in France.
Together with its partners, SIXT ride offers ride services in around 250 cities and more than 60 countries worldwide.
Konrad Thoma, Senior Vice President of SIXT ride: “With the integration of our SIXT ride products on Booking.com, we will reach thousands of potential customers every day, whose journeys we can make even more pleasant with our offer. The cooperation is thus not only a great benefit for us, it also offers travellers real added value and enables seamless travel transfers with just a few clicks, whether spontaneous or planned. SIXT is thus once again putting the wishes of its customers at the focus of its actions and consistently pursuing its digitalisation and internationalisation strategy.”
David Adamczyk, Managing Director for Rides, Booking.com: “As the world starts to open up again for travel, we are pleased to strengthen our strategic partnership with SIXT through the integration of their rides services onto our platform. We are committed to providing travellers the world over with the tools to make trip planning as seamless and as frictionless as possible. We know that getting around in-trip in an unfamiliar destination can be a daunting prospect for many travellers. This new partnership aims to take away some of this friction, leaving travellers with more time to enjoy and experience the world around them.”
This post was published on 25 June 2021 1:20 am