Kempinski’s new online store ‘Kempinski Boutique’ is already live in Europe and the Middle East, the shopping platform will be launched in China starting from January 2022.
Whether it is a cosy bathrobe, a comfortable pillow or even a high-quality bed, from now on guests can enjoy luxury Kempinski signature items in their everyday life at home by choosing from a wide range of goods in the just-launched online store Kempinski Boutique. Premium bed and bath linen, plush mattresses, Salvatore Ferragamo fragrance diffusers and bath amenities or kids’ toothbrushes and backpacks are part of the hand-picked collection of timeless home and travel accessories easily ordered from the comfort of guests’ homes. As the international hotel group continues to select like-minded partners to deliver luxury to their loyal guests, the obvious choice to partner with for the new Kempinski Boutique was Hotels at Home, one of the leading providers in hospitality retail services.
“Our new webshop allows us to have an even closer and more personal connection with our guests while at the same time increasing our brand loyalty,” says Noel Attard, Chief Executive Officer of Kempinski Trading. “Such unique retail programmes are run not only to drive a valuable revenue stream over time, but also to create an authentic experience for our guests as well as attract potential guests who might not have discovered our brand yet.”
While Kempinski Boutique is already live in Europe and the Middle East, the shopping platform will be launched in China starting from January 2022.
